Simulation & Gaming: An Interdisciplinary Journal of Theory, Practice and Research  http://sag.sagepub.com
  | HomeGuide for Authors | About S&G | Resources | Search | Subscribe..\resources\docs\Hamermesh_A Young Economist's Guide to Professional Etiquette.pdf

  Same level =>
Lower level =>
 


From:  http://zeus.uwindsor.ca/faculty/busad/facpages/tony/tonypub.html

 

Publications by A J Faria

 

Books

How to Use the Business Library: Sources of Business Information, Omnigraphics, Inc. (Detroit, Michigan), Sixth Edition, 1995.

The Sales Management Simulation, South-Western Publishing Co., (Cincinnati, Ohio), First Edition, 1995.

COMPETE: A Dynamic Marketing Simulation, Richard D. Irwin, Inc. (Burr Ridge, Illinois), Fourth Edition, 1994.

Creative Selling, South-Western Publishing Co. (Cincinnati, Ohio), Fifth Edition, 1993.

LAPTOP: A Marketing Simulation, Richard D. Irwin, Inc. (Burr Ridge, Illinois), First Edition, 1987.

The Marketing Management Simulation, South-Western Publishing Co. (Cincinnati, Ohio), First Edition, 1996 (forthcoming).

Principles of Marketing, Nelson Canada (Scarborough, Ontario) First Edition (scheduled to be in print in 1996).
 

Chapters in Books

"Marketing Games: An Evaluation," in R. E. Horn and Anne Cleaves (eds.), The Guide to Simulation/Games for Education and Training, Sage Publications, Inc. (Beverly Hills, California), 1980, pp. 177-187.

"Consumer Attitudes and Responses to Corrective Advertising in Canada," in Ulrike de Brentani and Michel Laroche (eds.), Readings in Canadian Marketing, Kendall/Hunt Publishing Co. (Dubuque, Iowa), 1983, pp. 120-141.

"A Study of the Relationship Between Student Final Exam Performance and Simulation Game Participation," in Jan Klabbers, Willem Scheper, Cees Takkenberg and David Crookall (eds.), Simulation Gaming: Improvement of Competence in Dealing with Complexity, Uncertainty and Value Conflicts, Pergamon Press (New York) 1989, pp. 13

"Business Simulation Games After Thirty Years: Current Usage Levels," in Jim Gentry (ed.), The Guide to Business Simulation and Experiential Learning, Nichols Publishing Company (London) 1991, pp. 36-48.

"Practical Applications of Simulation Gaming to Teach International Marketing Practices," in David Crookall and Kiyoshi Arai (eds.), Global Interdependence: Simulation and Gaming Perspectives, Springer-Verlag Publishing Co. (New York), 1992, pp. 318-337.

"The Effect of Time Pressure, Team Formation and Planning on Simulation/Game Performance," Simulation and Gaming: Twenty-Five Years of Research, David Crookall and Kiyoshi Arai (eds.), Sage Publications, (Thousand Oaks, CA), 1995, Chapter 22, pp. 204-225.

"Simulation Gaming for Sales Management Training," in Danny Saunders (ed.), The Simulation Yearbook, Kogan Page Publishing Co. (London, England), 1995, Chapter 10, pp. 89-110.

"Validity Measures Using Random Strategy Theories," in Danny Saunders (ed.), The Simulation Yearbook, Kogan Page Publishing Co. (London, England), forthcoming.

"Cognitive and Behavioral Consistency in a Computerized Business Simulation Environment," The Simulation Yearbook, Kogan Page Publishing Co. (London, England), forthcoming.
 

Book Reviews

"The Marketing Channel by Boone and Johnson," Journal of Marketing, July 1974, p. 115.

"Cases in Marketing Management by Dale Varble," Journal of Marketing, October 1976, p. 153.

Refereed Journal Articles

     
  1. "Bad Checks = Bad Profits," Retail Control, February 1975, pp. 20-31.

  2. "The Application of Market Research Techniques to Social Problems," Southern Business Review, Spring 1975, pp. 12-18.

  3. "Shoplifting Methods, Detection, Prevention and Apprehension," Retail Control, March 1975, pp. 44-61.

  4. "Using the Business Simulation Game in the MBA Program," Pittsburgh Business Review, March-April 1975, pp. 1-5.

  5. "The Development of a Household Mobility Index," Traffic Quarterly, July 1975, pp. 347-367.

  6. "Shoplifters' Habitat," Department Store Economist, September 1975, pp. 13-15.

  7. "The Business Simulation: What, Why and How?" Marquette Business Review, Winter 1975, pp. 169-176.

  8. "Reducing Bad-Check Losses: Some Practical Guidelines," Journal of Small Business Management, January 1976, pp. 7-12.

  9. "Relevance and the Business Simulation Game," Business and Society, Fall 1976, pp. 31-37.

  10. "Who Needs Transportation," Atlanta Economic Review, March-April 1977, pp. 32-38.

  11. "Minimizing Shoplifting Losses: Some Practical Guidelines," Journal of Small Business Management, October 1977, pp. 37-44.

  12. "The Development of a Mobility Index Based on a Factor Analysis of the Socio-Economic Characteristics of Households," Transportation Planning and Technology, August 1978, pp. 207-219.

  13. "Generics: The New Marketing Revolution," Baylor Business Studies, August 1979, pp. 26-30.

  14. "Experiential Learning: The Business Simulation Game," CONTACT, November-December 1979, p. 26-30.

  15. "Generic Users Versus Nonusers," Akron Business and Economic Review, Winter 1979, pp. 33-39.

  16. "Generics: Consumer Reactions to a Marketing Innovation," The Canadian Marketer, Fall 1980, pp. 14-19.

  17. "The Games Students Play," CONTACT, March 1984, v. 7, no. 2, pp. 50-54 and 70-72.

  18. "Behind the Push to Exhibit at Trade Shows," Business Marketing, August 1985, pp. 98-106.

  19. "Library Resources: A Gold Mine of Information," CONTACT, October 1985, v. 9, n. 4, pp. 2-22.

  20. "What Kinds of Companies Use Trade Shows - And Why," Business Marketing, June 1986, pp. 150-155.

  21. "A Survey on the Use of Business Games in Academia and Business Firms," Simulation & Games, June 1987, pp. 207-225.

  22. "A Study of the Relationship between Student Final Exam Performance and Simulation Game Participation," Simulation & Games, March 1989, pp. 44-65.

  23. "Business Gaming: Current Usage Levels," The Journal of Management Development, Spring 1989, pp. 58-66.

  24. "A Comparison of the Effect of Promised and Provided Lotteries, Monetary and Gift Incentives on Mail Survey Response Rate, Speed and Cost," Journal of the Market Research Society, January 1990, pp. 141-162.

  25. "The Effect of Telephone versus Letter Prenotification on Mail Survey Response Rate, Speed, Quality and Cost," Journal of the Market Research Society, October 1990, pp. 551-569.

  26. "An Empirical Investigation of the Validity of McCarthy's Multiple-Choice Question Classification Matrix," Journal of Marketing Education, Summer 1991, pp. 54-67.

  27. "The Effect of Survey Sponsor and Charitable Contribution Choice on Mail Survey Response Rate, Speed, and Cost with an Industrial Population," Industrial Marketing Management, January 1992, pp. 51-61.

  28. "A Measure of the Internal Validity of a Marketing Simulation Game," Simulation/Games for Learning, December 1992, pp. 351-367.

  29. "A Comparison of Live and Automated Telephone Interviewing," Marketing Research, Winter 1994, v. 6, n. 1, pp. 28-36.

  30. "Simulation Gaming for Sales Management Training," The Journal of Management Development, Winter 1994, v. 13, n. 1, pp. 47-60.

  31. "An Empirical Evaluation of the Pedagogical Value of Playing a Simulation Game in a Principles of Marketing Course," Simulation & Gaming, March 1995, v. 26, n. 1, pp. 60-79.

  32. "The Use of Charitable Contributions in Mail Surveys with a Business Population," Management Research News, Fall 1995, v. 18, n. 10, pp. 20-30.

  33. "The COMPETE Saga: Or 25 Years of Writing and Administering Simulation Games," Simulation & Gaming, December 1995, v. 26, n. 4, pp. 439-448.

  34. "A Repeated Measures Examination of the Effect of Team Cohesion, Player Attitude, and Performance Expectations on Simulation Performance Results," Simulation & Gaming, March 1996.

  35. "A Random-Strategy Criterion for Validity of Simulation Game Participation," Simulation & Gaming, (accepted and forthcoming).

  36. "The Effect of Reassured Anonymity and Sponsor on Mail Survey Response Rate and Speed with a Business Population," Journal of Business and Industrial Marketing, (accepted and forthcoming).

  37. "The Use of Simulation Games in Marketing Classes: Is Simulation Performance Due to Luck or Skill," Journal of Marketing Education, (accepted and forthcoming).

  38. "Refinements of Charitable Contribution Incentives for Mail Surveys," Journal of the Market Research Society, (accepted and forthcoming).



Refereed Conference Papers

     
  1. "The Use of Internal and External Assignments With a Marketing Simulation Game," National Conference on Simulation and Experiential Learning, Oklahoma Christian College, Oklahoma City, Oklahoma, April 1974 (pp. 54-61 of conference proceedings).

  2. "The Case for the Simulation Course in the Business School Curriculum," Fall Conference of the National Gaming Council, Pittsburgh, October 1974 (pp. 415-420 of Vol. II of conference proceedings).

  3. "Student Reactions and Evaluations of Written and Reading Assignments in Conjunction with a Marketing Game," National Conference of the Association for Business Simulation and Experiential Learning, Indiana University, Bloomington, Indiana, April 1975 (pp. 437-457 of conference proceedings).

  4. "Improving Transportation Research by Use of a Household Based Mobility Index," American Institute for the Decision Sciences Conference, Detroit, Michigan, May 1976 (pp. 255-260 of conference proceedings).

  5. "Student Reactions and Evaluations Towards Differing Assignment Levels in a Marketing Simulation Competition," Third International ABSEL Conference, Knoxville, Tennessee, April 1976 (pp. 537-549 of conference proceedings).

  6. "Changing Techniques in the Teaching of Marketing Courses," Canadian Association of Administrative Studies Conference, Quebec City, Quebec, June 1976 (pp. 388-396 of conference proceedings).

  7. "A Comparative Study of the Teaching of Marketing Courses: Student Reactions to Simulation Gaming," Fall Conference of the North American Simulation and Gaming Association, Raleigh, North Carolina, October 1976 (third paper in Section 001 of conference proceedings).

  8. "New Horizons in Simulation Research," Fourth International ABSEL Conference, Wichita, Kansas, April 1977 (pp. 217-223 of conference proceedings).

  9. "Simulation Users: A New Research Frontier," Fall Conference of the North American Simulation and Gaming Association, Boston, Massachusetts, October 1977 (pp. 87-102 of conference proceedings).

  10. "The New Research Focus: An Analysis of the Simulation Game User," Fifth Annual Conference of the Association for Business Simulation and Experiential Learning, Denver, Colorado, April 1978 (pp. 25-32 of conference proceedings).

  11. "The Energy Crisis and the Automobile," Academy of Marketing Science Meetings, Chicago, Illinois, May 1978 (pp. 58-66 of conference proceedings).

  12. "Improving Urban Transportation Research," Administrative Sciences Association of Canada, London, Ontario, May 1978 (pp. 110-120 of conference proceedings).

  13. "Game Administration: A Life Cycle Analysis," Sixth Annual Conference of the Association for Business Simulation and Experiential Learning, New Orleans, Louisiana, April 1979 (pp. 220-225 of conference proceedings).

  14. "The Product Mortality Curve and the Simulation User," Fall Conference of the North American Simulation and Gaming Association, Houston, Texas, October 1979 (pp. 139-148 of conference proceedings).

  15. "The New Battle of the Brands: Purchase Patterns for Generics After Two Years in the Market," Academy of Marketing Science, Dallas, Texas, May 1980 (pp. 229-234 of conference proceedings).

  16. "Extending the Simulation Product Life Cycle," Association for Business Simulation and Experiential Learning, Kissimmee, Florida, February 1981 (pp. 37-41 of conference proceedings).

  17. "Corrective Advertising: The Canadian Situation," Academy of Marketing Science, Miami Beach, Florida, May 1981 (pp. 239-244 of conference proceedings).

  18. "The Development of the Functional Approach to the Study of Marketing to 1940," Marketing History Seminar, American Marketing Association, Michigan State University, East Lansing, Michigan, April 1983 (pp. 160-170 of conference proceedings).

  19. "Marketing Channels for Indian Arts and Crafts: An Empirical Investigation," Academy of Marketing Science, Miami Beach, Florida, May 1983 (pp. 586-596 of conference proceedings).

  20. "Consumer Attitudes Towards Corrective Advertising," Administrative Sciences Association of Canada, Vancouver, British Columbia, May 1983 (pp. 102-113 of conference proceedings).

  21. "The Use of Decision Simulations in Management Training Programs: Current Perspectives," Association for Business Simulation and Experiential Learning, Eleventh Annual Meetings, Honolulu, Hawaii, January 1984 (pp. 228-232 of conference proceedings).

  22. "The Marketing of Native North American Arts and Crafts," Academy of Marketing Science, Niagara Falls, New York, May 1984 (pp. 417-422 of conference proceedings).

  23. "Measurement Properties of McCarthy - Shapiro Multiple Choice Questions," Administrative Sciences Association of Canada, Guelph, Ontario, May 1984 (pp. 272-281 of conference proceedings).

  24. "Trade Show Selection Criteria - The Emphasis is on Audience Quality," Health Care Exhibitors Association Conference, Toronto, Ontario, June 1984 (available on conference microfilm and cassette).

  25. "An Anaylsis of Participation Criteria in Trade Show Selection," Atlantic Schools of Business Conference, Halifax, Nova Scotia, October 1984 (pp. iii1 - iii10 of conference proceedings). Winner of conference best paper award.

  26. "Trade Show Audience Quality Measures," American Institute for the Decision Sciences, Toronto, Ontario, Canada, November 1984 (available on conference micro-film).

  27. "A Test of the Level of Difficulty and Discriminating Ability of a Multiple Choice Question Classification Scheme," Academy of Marketing Science, Miami Beach, May 1985 (pp. 172-178 of conference proceedings).

  28. "Trade Show Participation - Importance and Frequency," American Institute for the Decision Sciences, Las Vegas, Nevada, November 1985 (pp. 527-533 of conference proceedings).

  29. "A Test of Student Attitudes and Performance Under Varying Simulation Conditions," Association for Business Simulation and Experiential Learning, Reno, Nevada, March 1986 (pp. 70-78 of conference proceedings).

  30. "The Effect of Survey Sponsor, Questionnaire Length, and Anonymity on Mail Survey Response Rate and Response Speed," Atlantic Schools of Business Conference, Fredericton, New Brunswick, October 1986 (pp. 245-256 of conference proceedings).

  31. "LAPTOP: A Principles of Marketing Simulation," Association for Business Simulation and Experiential Learning, Hilton Head Island, South Carolina, March 1987 (pp. 53-57 of conference proceedings).

  32. "Personal Computer Simulations - User Friendliness Issues and Prescriptions," Association for Business Simulation and Experiential Learning, Hilton Head Island, South Carolina, March 1987 (pp. 135-143 of conference proceedings).

  33. "Keeping Microcomputer Simulation Games User Friendly," American Marketing Association Micro-computers in Marketing Conference, Honolulu, Hawaii, October 1987 (pp. 157-167 of conference proceedings).

  34. "Decision Analysis in a Computer Oriented Marketing Environment," Midwest Marketing Association Conference, Chicago, Illinois, December 1987 (pp. 203-211 of conference proceedings).

  35. "Business Simulation Games After Thirty Years: Their Usage Level in Industry and Academia," Association for Business Simulation and Experiential Learning, San Diego, California, March 1988 (pp. 267-277 of conference proceedings).

  36. "The Effect of Prenotification on Mail Survey Response Rate, Speed, Quality and Cost," Academy of Marketing Science, Montreal, Quebec, Canada, April 1988 (pp. 403-413 of conference proceedings). Winner of conference best paper award.

  37. "The Relationship Between Simulation Game Participation in a Principles of Marketing Course and Performance on Theoretical, Application and Quantitative Exam Questions," International Simulation and Gaming Association, Utrecht, The Netherlands, August 1988 (pp. 182-191 of conference proceedings).

  38. "The Responsiveness of Players' Strategies to the Simulation Environment," National Conference of the Decision Sciences Institute, Las Vegas, Nevada, November 1988 (pp. 761-765 of conference proceedings).

  39. "The Effect of Simulation Game Participation on Exam Scores," Association for Business Simulation and Experiential Learning, Orlando, Florida, March 1989 (pp. 78-83 of conference proceedings). Winner of conference best paper award.

  40. "Simulation Game Performance: An Examination of the Effect of Time Pressure, Method of Team Formation, and Formal Planning," American Marketing Association Microcomputers in Marketing Conference, New Orleans, Louisiana, April 1989 (pp. 117-125 of conference proceedings).

  41. "Do Players Respond to the Simulation Environment?," Administrative Sciences Association of Canada, Montreal, June 1989 (pp. 102-111 of conference proceedings).

  42. "The Effect of Survey Sponsor, Questionnaire Length, and Anonymity on Mail Survey Response Rate and Speed," The Fourth Bi-Annual World Marketing Congress, Singapore, July 1989 (pp. 351-356 of conference proceedings).

  43. "A Comparison of the Effect of Promised and Provided Lotteries, Monetary and Gift Incentives on Mail Survey Response Rate, Speed and Cost," American Marketing Association Summer Educators' Conference, Chicago, August 1989 (pp. 189-195 of conference proceedings).

  44. "Strategic Planning, Group Selection and Time Pressure as Moderating Variables on Business Game Performance," Southern Marketing Association, New Orleans, Louisiana, November 1989 (pp. 283-289 of conference proceedings).

  45. "An Empirical Investigation of the Internal Validity of a Marketing Simulation Game," Association for Business Simulation and Experiential Learning, Honolulu, Hawaii, January 1990 (pp. 47-53 of conference proceedings).

  46. "The Effect of Decision Format and Evaluation on Simulation Performance, Decision Time, and Team Cohesion," Association for Business Simulation and Experiential Learning, Honolulu, Hawaii, January 1990 (pp. 170-175 of conference proceedings).

  47. "Can Simulation Participation Improve Exam Performance: A Cross Sectional Study," Association for Business Simulation and Experiential Learning, Honolulu, Hawaii, January 1990 (pp. 54-63 of conference proceedings).

  48. "Extant Measures of Simulation Validity and an Addition," The Society for Computer Simulation, 1990 Western Multiconference, San Diego, California, January 1990 (pp. 66-77 of conference proceedings).

  49. "A Measure of the Structural Validity of Simulation Models," Southwest Decision Sciences Institute, Dallas, Texas, March 1990 (pp. 133-141 of conference proceedings).

  50. "The Responsiveness of Simulation Game Participants to the Game Parameters," The Seventh International Conference on Technology and Education, Brussels, Belgium, March 1990 (pp. 235-246 of conference proceedings).

  51. "The Impact of Market Structure versus Competitor Strategy on Simulation Outcomes," Academy of Marketing Science, New Orleans, April 1990 (pp. 279-288).

  52. "A Temporal Analysis of Simulation-Team Adaptive Behavior," Society for Computer Simulation, 1991 Western Multiconference, Annaheim, California, January 1991 (pp. 23-32).

  53. "The Impact of a Market Leader on Simulation Competitors' Strategies," Society for Computer Simulation, 1991 Western Multiconference, Annaheim, California, January 1991 (pp. 33-43).

  54. "An Investigation of the Relationship between Simulation Play, Performance Level and Recency of Play on Exam Scores," Association for Business Simulation and Experiential Learning, Nashville, Tennessee, April 1991, (pp. 111-116).

  55. "An Investigation of the Nature and Stability of the Adaptive Behavior of Business Game Teams," The Eighth International Conference on Technology and Education, Toronto, Ontario, May 1991 (pp. 91-99).

  56. "An Empirical Investigation of the Adaptive Behavior of Single-Player Teams to Simulation Game Parameters," International Simulation and Gaming Association, Kyoto, Japan, July 1991, (pp. 103-109).

  57. "Response Style Bias as a Function of Scaling Method and Content," Fifth Bi-Annual World Marketing Congress, Copenhagen, Denmark, August 1991, (pp. 124-129).

  58. "Single Player Adaptation to a Simulation Gaming Environment," American Marketing Association Microcomputers in Marketing Conference, San Diego, California, August 1991, (pp. 45-51).

  59. "An Examination of the Effect of Team Cohesion, Player Attitude, and Performance Expectations on Simulation Performance Results," Association for Business Simulation and Experiential Learning, Las Vegas, Nevada, March 1992, (pp. 184-190). Winner of conference best paper award.

  60. "The Timing and Stability of Reactions to Market Structure in a Single Player Simulation Environment," Association for Business Simulation and Experiential Learning, Las Vegas, Nevada, March 1992, (pp. 226-234).

  61. "A Cognitive Approach to the Measurement of Simulation-Game Participant Adaptability to Game Parameters," The Ninth International Conference on Technology and Education, Paris, France, March 1992, (pp. 684-690).

  62. "An Empirical Assessment of the Adaptive Behavior of Game Participants to Game Parameters in a Simulated Marketing Environment," George Mason University, 10th Annual Non-traditional/Interdisciplinary Programs Conference, Virginia Beach, Virginia, May 1992, (pp. 192-202).

  63. "Business Simulation Gaming: Current Usage Levels in Academia and in Business in North America," Eastern European Simulation and Gaming Association Conference, St. Petersburg, Russia, June 1992.

  64. "Measuring the Internal Validity of Simulation Models," Eastern European Simulation and Gaming Association Conference, St. Petersburg, Russia, June 1992.

  65. "Effective and Cost-Free Refinements of Charitable Contribution Incentives for Mail Surveys," American Marketing Association Summer Educator's Conference, Chicago, August 1992, (pp. 312-319).

  66. "Behavioral Consistency in a Computer-Based Teaching Environment: An Investigation of the Decision-Making Process," The Academy of Management, Las Vegas, Nevada, August 1992, (pp. 223-228).

  67. "Cognitive and Behavioral Adaptations to a Simulation Environment," EDUCOM '92, Baltimore, Maryland (Johns Hopkins University), October 1992, (pp. 186-191).

  68. "The Use of Sales Manager: A Simulation in the Professional Selling Course," Association for Business Simulation and Experiential Learning, Savannah, Georgia, April 1993, (pp. 50-54).

  69. "Using Lotus 1-2-3 to Complete a Triple Play in a Simulated Environment," Association for Business Simulation and Experiential Learning, Savannah, Georgia, April 1993, (pp. 132-137).

  70. "The State of Simulation Gaming in Eastern European Countries - Principally Russia," Association for Business Simulation and Experiential Learning, Savannah, Georgia, April 1993, (pp. 152-158).

  71. "An Examination of Telephone Survey Response Rate, Speed, Cost, and Response Bias Using a Live Versus an Automated Interviewing Device," 1993 Academy of Marketing Science Conference, Miami Beach, Florida, May 1993, (pp. 339-344).

  72. "The Effect of Reassured Anonymity and Sponsor on Mail Survey Response Rate and Speed with a Business Population," American Marketing Association Winter Educator's Conference, St. Petersburg, Florida, February 1994, (pp. 55-59).

  73. "Validity Measures Using a Random Strategy Experiment," Association for Business Simulation and Experiential Learning, San Diego, California, March 1994, (pp. 35-43).

  74. "The Use of Decision Support Systems with a Marketing Simulation," Association for Business Simulation and Experiential Learning, San Diego, California, March 1994, (pp. 169-175).

  75. "Simulation Gaming for Sales Management Training," National Conference on Sales Management, St. Louis, March 1994, (pp. 75-83).

  76. "Decision Support Systems: A Mandatory Dimension for Enriching the Educational Experience of a Marketing Simulation," SAGSET/ABSEL International Simulation Conference, Warwick, England, August 1994.

  77. "Enhancing Sales Seminars for Practitioners with Sales Management Simulations and a Demonstration," SAGSET/ABSEL International Simulation Conference, Warwick, England, August 1994.

  78. "Examining the Internal and External Validity of Simulation Game Experiences in Single Player Environments," SAGSET/ABSEL International Simulation Conference, Warwick, England, August 1994.

  79. "Cognitive and Behavioral Consistency in a Computer Based Marketing Simulation Environment: An Empirical Investigation of the Decision Making Process," Association for Business Simulation and Experiential Learning, San Antonio, Texas, March 1995, pp. 13-20.

  80. "Are Good Simulation Performers Consistently Good?," Association for Business Simulation and Experiential Learning, San Antonio, Texas, March 1995, pp. 5-13.

  81. "Are Good Strategies Consistently Good?," Association for Business Simulation and Experiential Learning, San Antonio, Texas, March 1995, pp. 31-39. Winner of conference best paper award.

  82. "MARSGAP: An Analysis Program for Marketing Simulations," International Simulation and Gaming Association, Valencia, Spain, August 1995, pp. 219-229.

  83. "Business Simulation Games: Current Usage Levels a Ten Year Update," Association for Business Simulation and Experiential Learning, Orlando, Florida, March 1996 (accepted).

  84. "Administering Business Simulations in Transitioning Economies: The Introduction of Simulation Gaming to Estonia," Association for Business Simulation and Experiential Learning, Orlando, Florida, March 1996 (accepted).

  85. "The Relationship Between Interpersonal and Task Cohesiveness and Performance in a Business Simulation Game," Association for Business Simulation and Experiential Learning, Orlando, Florida, March 1996 (accepted).



Other Publications

  1. "Recommended Teaching Aids," Harcourt, Brace & Javanovich Newsletter, Spring 1971, pp. 1-2.

  2. "Trade Show Organizers Take Note: Exhibitors Rank Participation Criteria," Marketing News, March 2, 1984, pp. 3-4.

  3. "New Study Finds Quality of Attendance Most Important to Exhibitors when Weighing Show Participation," Tradeshow Week, March 19, 1984, pp. 1-2.

  4. "Study Examines Multiple-Choice Questions Supplied with Introductory Marketing Text," The Marketing Educator, Fall 1984, v. 3, n. 3, pp. 6-7.

  5. "The Role of Business Simulations in Management Training," ABSEL News & Views, Fall 1984, v. 4, n. 2, pp. 12-16.

  6. "Firms with Large Market Shares, Product Lines Rate Trade Shows Highly," Marketing News, May 10, 1985, pp. 14-15.

  7. "Perspectives on the 1990 ABSEL Simulation Competition: A Loser's View," Simulation & Gaming, March 1991, pp. 103-107.


Last revised: January 16, 1996

Please send comments or interests in research collaboration to A. J. Faria: ad9  uwindsor ca